Trendspotting: Internet user growth slows, smartphone shipments decline + other trends (Mary Meeker Report)

Global Internet User Growth: Report and trends by Mary Meeker
Global Internet User Growth

Global internet user growth is still growing, but slower than before. Per Bond Capital partner Mary Meeker, year-over-year growth slowed to +6% versus +7% the year earlier.

In addition, another — not so surprising headline — is also the slowing of smartphone shipments. Android and iOS handsets both saw y/y declines across the board. We’ve seen this coming for a while. Apple is struggling to move $1,000 iPhones, for example, and has started to emphasize value models in addition to trade-in programs (Google too).

Global Internet User Growth: Report and trends by Mary Meeker
Global Internet User Growth

China, India and the United States remain the top three countries for internet users in 2018.

The “Queen of the Internet” delivered her much lauded annual update this morning at the Recode conference in Arizona. Once again Meeker’s presentation was accompanied by a comprehensive PowerPoint slide-deck (view here on Scribd).

Other key and/or interesting takeaways:

  • Top 10 tech companies by market cap: Microsoft, Amazon, Apple, Alphabet (Google), Facebook, Alibaba, Tencent, Netflix, Adobe and PayPal
  • E-commerce growth is “solid” at +12.4% y/y
  • Internet ad spending “accelerated” +22% y/y (Google and Facebook lead)
  • The average adult user spends 6.3 hours daily with digital media
  • Amazon Echo growth is a rocket ship
  • Stories are increasingly told using edited images and videos
  • Freemium remains an important business model
  • Online platforms: YouTube and Instagram gaining the most

In addition the report dives deep into concerns around the internet including privacy and the impact of bad actors. Healthcare innovation, the economy, online learning, the cloud and larger players such as China and the U.S. also receive attention in the 2019 Internet Trends report.

Tech companies getting significant mentions this year include Facebook, YouTube, Instagram, WeChat, WhatsApp, Twitter, Snapchat, Pinterest, Dropbox, Uber, Twitch, Fortnite, Google and Apple among many others.

You can read (and download) the Internet Trends 2019 report on Scribd.

Internet Trends 2019

Mary Meeker

Internet Trends 2019 by on Scribd

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