Analog alarm clock
Analog alarm clock at ALoft in Tallahassee.
Analog alarm clock
Analog alarm clock at ALoft in Tallahassee.

As more of how we access information and content moves digital, there is one invention that has never really caught on in my life. The digital alarm clock.

I have never been able to figure out how to set any of the digital alarm clocks I have owned, let alone the ones they offer in hotel rooms.

Because I work with a lot of folks from the east coast and also in Europe, I tend to have a variable time I wake up each day, highly dependent on my schedule. The idea of programming a digital alarm clock late at night, trying to ensure I have the am/pm setting correctly is too much of a hassle and frankly stirs up anxieties I will have the time wrong.

On the other hand, nothing is more comforting than to be able to simply turn a dial and see the alarm hand move to the time you want to wake up, pull up a knob to turn on the alarm and enter into dreamland.

It is for this reason I always bring my own analog alarm clock when traveling.

This week, when I checked into the ALoft in Tallahassee, I was delightfully surprised. There, next to my king-sized plush bed which also had power outlets close by so I can sleep next to my IBM Thinkpad and Apple iPhone…was an analog alarm clock.

I am thoroughly impressed.

Loni Stark is an artist at Atelier Stark, self-professed foodie, and adventure travel seeker who has a lifelong passion for technology’s impact on business and creativity. She collaborates with Clinton Stark on video projects for Atelier Stark Films. It’s been said her laugh can be heard from San Jose all the way up to the Golden Gate Bridge. She makes no claims to super powers, although sushi is definitely her Kryptonite.