There is no such thing as a free lunch…There is no such thing as a free lunch…

This is especially true when it comes to the gorgeous touch screen on the iPhone. Its seductively responsive screen lures me in with the icons and email excerpts that whiz by at a flick of a finger. All this comes at a price I am finding out…confirming the ominous warnings from friends and colleagues who did the double switch, moving from BB to iPhone and then back to BB.

The Apple iPhone is a gas guzzler.

On a day with few phone calls, my iPhone barely spans the start to finish of my entire day. Threats of completely shutting down has trained me now to carry around the outlet charger and plug it in whenever I can. This is similar to my energy strategy for my laptop.

It is mighty cute though even when plugged in thanks to the white delicate plug. And like many sexy, good looking gadgets…it demands special treatment which includes a dedicated charging plug. My previous BB accepted a standard charger that was compatible with many of my other devices including my MP3.

Now, if I have more phone calls during the day or span an entire day from morning east coast to evening west coast, I get to play the “electrical plug scavenger hunt” and “how far can you dim your screen” game.

The former game is especially fun at an airport. How do I spot these plugs? Look for other slick white power cords plugged in that lead to yes…other iPhones and their faithful owners.

But wait…there is a solution to this. And here dear reader, we enter the Wonderland of iPhone accessories…

Loni Stark is an artist at Atelier Stark, self-professed foodie, and adventure travel seeker who has a lifelong passion for technology’s impact on business and creativity. She collaborates with Clinton Stark on video projects for Atelier Stark Films. It’s been said her laugh can be heard from San Jose all the way up to the Golden Gate Bridge. She makes no claims to super powers, although sushi is definitely her Kryptonite.