Laguna Beach Sunset
Laguna Beach Sunset

Sitting across from S.A. in a dimly lit lobby, I still could discern that when I mentioned my new iPhone, her eyes lit up with animation.

Before I knew it, our conversation had taken a sharp right turn and now with her iPhone in hand S.A. was showing me all the applications she uses, both to run her company and to keep in touch with her kids.

S.A.: Since I got an iPhone I take photos of everything…my children, scenery while hiking, parties with my girlfriends…
Me: Didn’t the Palm [S.A. never had a BlackBerry] have a camera as well?
S.A.: Yes, but the iPhone makes me want to play. With the Palm, it was all business. Now I have so much fun with my phone.
Me: Interesting… [as I contemplate the impact of user design on how something is used]
S.A.: Here, let me show you these sunsets I took in Laguna Beach. [click on photos, select the first in a series of several photos taken over the course of a setting sun] If you flip through them one after another, it’s like a movie. [laugh]

…and I thought this only happened on Apple iPhone commercials.

Loni Stark
Loni Stark is an artist at Atelier Stark, self-professed foodie, and adventure travel seeker who has a lifelong passion for technology’s impact on business and creativity. She collaborates with Clinton Stark on video projects for Atelier Stark Films. It’s been said her laugh can be heard from San Jose all the way up to the Golden Gate Bridge. She makes no claims to super powers, although sushi is definitely her Kryptonite.