Songza, I discovered, is a startup in New York City whose staff includes software engineers, and music experts… and what any self-respecting startup also considers core to the business: “absurdly talented dancers.”

U2′s Sunday, Bloody, Sunday via Google Music came across brilliantly, with intense marching bass and pounding drums, and a crisp upper range; the cymbals in particular really rounded out the tone. Bono’s vocals were separated nicely.

But why cover your iPhone: isn’t boldly flogging the Apple logo at Starbucks the eternal rite of the nouvea cliche?

After a two-week trial, this thing grew on me. My cell phone’s calculator gets a heavy workout every day, and this provided a degree of accuracy over thumbs.

For some odd reason, Roku is big on purple and black. It might have to do with their family-oriented ambitions. That I got the case of the Barneys was likely no accident.

If you’re like me and hyper read – skimming headlines relentlessly, jumping from Vanity Fair to the New York Times, and then into techdom, catching up on the latest on Mashable, VentureBeat, The Verge – then you’ve probably already heard of Read it Later.

There’s really no surprise, and I’ll just go ahead and state it right up front: the Asus Transformer Prime is the best Android tablet currently available.

What’s the worst that can happen? Just smile and laugh. It shows confidence.

First: SEX still sells (and apparently always will). Second: No one looks human anymore – we are living in the world of Photoshopped Avatars. And third: Where’s Playboy magazine?

I recently used Path to take shots on a Baja trip and share them on Twitter and Facebook. After spending a few minutes with Instagram I can see it becoming my go-to photo sharing app.