And… most interesting, though not really surprising, is that he has equipped his $230K+ 2012 MP4-12C with the most important accessory of all: a radar detector.

“Gen Y consumers clearly view their automobiles as more than just a way to get from point A to point B.”

Once positioned as a premium racing-inspired brand, Honda is now retooling and lowering its sights. Why then, if that indeed is the marketing goal, are they futzing with exotic design?

Targeted at younger buyers who may have previously been priced out of the hybrid market, the Prius c (“City”) will start at around $19,000 making it the lowest cost plug-in available on the market.

Is the NS4 sedan the next Prius? In addition to the concept, Toyota also revealed the Prius c (“city”), a lower priced and shorter (by 19-inches compared to current Prius) model targeted at younger, budget-minded buyers.

Then murmurs and a flurry of action to our right. It was the car returning to its mirrored pedestal at the booth after a dramatic unveiling. We all jumped in with cameras blazing; this is a car that looks special just sitting with its exterior lights turned on.

What’s a car show without models? Thanks to some red dresses, and red flowers, Porsche gets best in show for it’s non-911 models.

I’m not so sure Jobs would be convinced of the design aesthetic of the new SL. It’s teutonic, yes. Most definitely chunky, and solid looking. But there are little accoutrements on virtually every surface.

If you showed me this new 2013 Fusion a few years back I would’ve thought it impossible for Ford to produce such a lovely piece. It’s simply gorgeous. Ford has nailed the design. Look out Camry!

This morning at the Detroit Auto Show, the Hyundai Elantra was named 2011 North American Car of the Year, beating out the Ford Focus and Volkswagen Passat.