Loreto Bay Featured Homes of the Week – Sea of Cortez Penthouse View Yours for Only $1M

Loreto Bay Featured Homes of the WeekWe just received the latest ‘featured homes of the week’ email from Loreto Bay.

No little Chicas this time; instead we’re in the mid and high-range with a Bohemia, 2 Encantadas, a 4-bedroom penthouse condo and a custom lot. See below for the pricing summary.

LBC continues to use the “rebate” concept. It reminds me of car pricing techniques. A sign of the times.

The email branding is just OK. It’s really a simple price list. I’d like to see more about the lifestyle, the Baja environment… imagery that can grab attention; the top photo is good though.

Also, the emails should include a travel incentive to visit; an all-inclusive, heavily subsidized package that will bring potential buyers down to Loreto Bay.

These are very tough times, but an aggressive offer to escape for some R&R in Loreto will perhaps appeal to those exhausted with the negative torrent of economic news in the US.

  • Founders 233, Bohemia $479,000 ($50,000 rebate)
  • Agua Viva 94, Encantada $609,000 ($50,000) 
  • Agua Viva 1, Encantada $559,000 ($50,000) 
  • Posada Sur 401, Penthouse Condo $999,000 ($100,000)
  • Agua Viva 265, Custom Home Site $749,000 ($149,000)

Selling enterprise and Web 2.0 software is difficult in the best of times. And I’ve seen my fair share of marketing challenges over the past 17 years in tech, but I suspect selling real estate, let alone vacation properties in Baja where many people have depended on cheap money or equity lines, to be challenging on a whole new scale.

Other things: I would like to see a virtual tour on the LB web sites. Potential buyers could sit at their desks on a break and take themselves away. Dreams never die, and LBC/Replay Resorts should continue to play up that messaging.

What do you think? Is LBC/Replay marketing headed in the right direction? Is there anything you would do differently?

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  • mary carey

    I have a Founder's neighborhood Lot 204 Encantada for sale – has been for a while but we just reduced the price to $489,000. Do you know why it is not on your site? I would love to see that – email me for any info you may need. thanks mary

  • Loni Kao Stark

    Hi Mary – Great question. <br />
    <br />
    Anyone can get their for sale or rental property listed on StarkSilverCreek by emailing: loretorealestate@starkinsider.com and providing property information and photos. <br />
    <br />
    For an example of the type of information we are looking for, please take a look at: <a href="http://www.starkinsider.com/loreto/loretobaymenu/real-estate-listing-loreto-bay-casa-chica-2-bedroom-2-bath-home-end-unit-with-views-condo-for-sale-baja-mexico&quot; target="_blank">Loreto Bay Casa Chica (2BR/2BA)</a><br />
    <br />
    Gracias,<br />
    Loni

  • mary carey

    I have a Founder’s neighborhood Lot 204 Encantada for sale – has been for a while but we just reduced the price to $489,000. Do you know why it is not on your site? I would love to see that – email me for any info you may need. thanks mary

  • mary carey

    I have a Founder’s neighborhood Lot 204 Encantada for sale – has been for a while but we just reduced the price to $489,000. Do you know why it is not on your site? I would love to see that – email me for any info you may need. thanks mary

  • mary carey

    I have a Founder’s neighborhood Lot 204 Encantada for sale – has been for a while but we just reduced the price to $489,000. Do you know why it is not on your site? I would love to see that – email me for any info you may need. thanks mary

  • Loni Kao Stark

    Hi Mary – Great question.

    Anyone can get their for sale or rental property listed on StarkSilverCreek by emailing: loretorealestate@starkinsider.com and providing property information and photos.

    For an example of the type of information we are looking for, please take a look at: Loreto Bay Casa Chica (2BR/2BA)

    Gracias,
    Loni

  • Loni Kao Stark

    Hi Mary – Great question.

    Anyone can get their for sale or rental property listed on StarkSilverCreek by emailing: loretorealestate@starkinsider.com and providing property information and photos.

    For an example of the type of information we are looking for, please take a look at: Loreto Bay Casa Chica (2BR/2BA)

    Gracias,
    Loni

  • Loni Kao Stark

    Hi Mary – Great question.

    Anyone can get their for sale or rental property listed on StarkSilverCreek by emailing: loretorealestate@starkinsider.com and providing property information and photos.

    For an example of the type of information we are looking for, please take a look at: Loreto Bay Casa Chica (2BR/2BA)

    Gracias,
    Loni