Clint and I sometimes get email questions or comments about our blog posts. We always enjoy reading these as we are delighted that our readers want to engage with us.
A recent email came in about my blog post around our wine cellar project. After typing out the response and pressing the send key, I thought that many of our dear readers may also be interested in my response.
In this particular case, the reader was interested in finding out from where I got the wine cellar door. You’ll find that sometimes a name is just a name. The same exterior grade door that is deemed a “wine cellar door” may be priced much higher because the marketing person has figured out that that particular segment of the market has a more inelastic demand curve. Same thing those for invitations to a party, call them “wedding invitation” and you’ll probably be paying at least twice as much for the same card stock. I am a believer of paying for quality and service and for those, I don’t like to compromise. It is nice to see beyond the name and imagine the potential.
The wine cellar door example was not that far fetched. The item I am most proud of in our home is a long piece of copper drain piping that I am using as an outdoor drappery rod from Home Depot for our Sunbrella drapes in our courtyard.